Team-based Workshop

Innovate like Amazon with
the Working Backwards Mechanism

Join a 100% practical workshop aimed at multidisciplinary teams working in digital products. As a team, you will learn the way of thinking and the methodology behind Amazon’s innovation, and apply it to your own products!



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Andres Hernandez,

Startup Solutions Architect 

Álvaro Moya

Founder & Seasoned CTO

Andrés Rodrigues Pérez,

Head of engineering

📅​ The agenda

- Intro: 11:00 CET

- Discover the 4 basics of Amazon’s Culture of Innovation

- Start with the customer: Who the customer are?

- Ideation exercise

Lunch Break 14 - 15 CET

- Jumpstart your Press Release and FAQ to communicate correctly your innovation to your customers and stakeholders.

- Create your Customer Journey Map

- Define the Lean Canvas

- Closing: 17:00 CET

Up to 5 members per company are allowed. You can split into 2 teams if you are more than 5.

Build your team today, participate to discover the essence of Amazon’s culture of innovation, and start applying to your products today!


📅 December 15th, 2021
🕞 From 11:00 to 17:00 CET
📍 Oceanogràfic - Valencia, Spain

Carrer d'Eduardo Primo Yúfera, 1B, 46013 - València, Spain

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